Despite repeated questions on whether or not we’ll be shepherding farm animals around again this year, I’m relieved to announce that no, Shelby will not be walking around with goats, cows, llamas, or any other such livestock.** While last year’s Project G.O.A.T.S. was a lot of fun, we simply couldn’t get the goats again this year. Seems they got a contract appearing in Taylor Swift videos and are living large. Bummer.  What we have done instead is simple. With a little math, we realized there are more people who don’t go to SXSW, than do. So we powered up a bunch of great SXSW video at sxsw.shelby.tv for you to all enjoy at home. It’s a great way to lean back and see what’s happening in Austin.  Want to contribute? Just tweet a video with the hashtag #SXSW, mention @Shelby, and it’ll show up on this .TV! We also hand-picked some good stuff to fill specific channels about Interactive, Film, and Music.  Go check it out at http://sxsw.shelby.tv **P.S. - We totally kicked off the goat meme of 2013. 
Pop-upView Separately

Despite repeated questions on whether or not we’ll be shepherding farm animals around again this year, I’m relieved to announce that no, Shelby will not be walking around with goats, cows, llamas, or any other such livestock.**

While last year’s Project G.O.A.T.S. was a lot of fun, we simply couldn’t get the goats again this year. Seems they got a contract appearing in Taylor Swift videos and are living large. Bummer. 

What we have done instead is simple. With a little math, we realized there are more people who don’t go to SXSW, than do. So we powered up a bunch of great SXSW video at sxsw.shelby.tv for you to all enjoy at home. It’s a great way to lean back and see what’s happening in Austin. 

Want to contribute? Just tweet a video with the hashtag #SXSW, mention @Shelby, and it’ll show up on this .TV!

We also hand-picked some good stuff to fill specific channels about Interactive, Film, and Music. 

Go check it out at http://sxsw.shelby.tv

**P.S. - We totally kicked off the goat meme of 2013. 

“The Ultimate SXSW Infographic: most popular influencers, parties, brand campaigns and more”  You see that? You see that right there? It goes Google, Nike, CNN, SHELBY.TV! We are beyond humbled to be included in such great company…ZOMG…Thanks to tracx for including us and drawing such a sweet looking goat! I guess it’s just further proof that you don’t have to spend major $$$ to have an impact…and that GOATS ARE AWESOME!!! (Also, projectGOATS.com) Thanks to everyone who shared photos/posts/tweets/etc. of Goatsy and Vincent van Goat, and helped make our experience as fantastic as it was :D Click here to view the full infographic at The Next Web
Pop-upView Separately

“The Ultimate SXSW Infographic: most popular influencers, parties, brand campaigns and more” 

You see that? You see that right there? It goes Google, Nike, CNN, SHELBY.TV!

We are beyond humbled to be included in such great company…ZOMG…Thanks to tracx for including us and drawing such a sweet looking goat!

I guess it’s just further proof that you don’t have to spend major $$$ to have an impact…and that GOATS ARE AWESOME!!!

(Also, projectGOATS.com)

Thanks to everyone who shared photos/posts/tweets/etc. of Goatsy and Vincent van Goat, and helped make our experience as fantastic as it was :D

Click here to view the full infographic at The Next Web

Digital Lab Blog:

Craig Heimbach, Senior Editor from Barefoot Proximity, interviews Dan Spinosa, co-founder and CEO of Shelby.TV, a startup focused on delivering a next generation, personalized TV experience.

Mr. Spinosa reveals the dynamics behind the new “me TV” movement and explains how Shelby.TV can help brands take advantage of this new trend.

You’ve been waiting! Here’s the 1st video of our #SXSW goats.

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