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Shelby Summit 2013

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  • 8 Shelby’ers. 
  • 7 direct hits with snowballs. 
  • 6 pots of coffee. 
  • 5 beds. 
  • 4 meetings. 
  • 3 interns. 
  • 2 days. 
  • 1 hot tub. 
  • 0 connectivity.

The Shelby Summit 2013.

Last week, we held the first annual Shelby Summit — a two day event in which we took the entire team* up North a couple hours to a house in the woods with no wifi/phone service. We revisited our core values, laid out our strategy for 2013, set big goals, both personally and professionally, and had a lot of laughs along the way.

Planning the Summit came together quickly, as Dan and I realized that January is already off to a flying start and if we didn’t take a minute to slow down, it’ll be the second quarter before we knew it. Luckily, our team is small enough that we execute fast and our man Frasher is an ace on AirB’nB, so we found a big old house that was off the grid and booked it.

Prior to leaving, I asked the team to do two things. 

  1. Spend time thinking about goals for 2013. Professionally and personally.
  2. Submit ingredients needed to prepare a course with your partner (both assigned by Dan and I) for our team dinner Thursday night. More on this later.

Most of the team got to the house Wednesday night (the rest came up Thursday AM), and I kicked off the day with some opening remarks, ground rules, and the goal of the Summit: “Get everyone at Shelby aligned and excited for 2013, with clear goals as a product, company, brand, and as individuals.”

We then jumped into a discussion of our core values that we wrote together this past summer. For any startups considering this type of exercise, I highly recommend putting in the time early on, then revisiting them months later to see what holds up and what doesn’t. Based upon our discussion, one core value subsumed another, others evolved to better reflect who we are, but otherwise our values held strong and have directly impacted the way we work since writing them down. Further, having this discussion at the start of the Summit gave us a vocabulary with which to address everything else. 

After a quick lunch, we headed out for a hike around the Ashokan Reservoir. We lucked out with beautiful weather, and had some fun tossing snowballs around.

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The main dish of our Summit was next, with a few hours spent diving deep into our plans for the upcoming year. While Dan and I have a great direction for this, it’s imperative that everyone understands the challenges ahead and commits to the goals we all set as a company. This led to some amazing feedback for us as founders, and I am extremely fortunate to work with this team - passionate people who want to raise the bar. (I know all startups might talk this talk, but this team walks the walk).

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Now for some serious laughs. To prepare dinner, Dan and I assigned everyone to an odd-ball couple - people who don’t work together much or are generally opposites in personality - and gave each team responsibility for a course. No one was to collaborate, so it was a true pot-luck. 

  • Cocktail: “Old Fashioned” by Reece and Frasher
  • Appetizers: Prosciutto Mac’n’Cheese Cupcakes, Salad (dressing not homemade) Gorgonzola/Honey and Fontina Prosciutto Crostinis by Chris and Vincent
  • Main: Grilled meats. Lots of ‘em. Spicy Grilled Mushroom/Eggplant (Henry and Mike)
  • Sides: Salad with Homemade Poppy Seed Dressingand Candied Almonds(!) and Roast Potato & Pepper Hash by Josh and Ian
  • Dessert: Gluten-Free Dark Chocolate and Sea Salt Oatmeal Cookies by Dan and Brendan

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All I can say, is this team can cook. Lots of pride went into the preparations and everyone enjoyed it, especially Chris and Vincent’s appetizers. [It’s also worth noting that I haven’t laughed that hard, for that long, in a while. My face hurt from laughing so much. This team is hilarious].

We cleaned up our act and hung by the fire for a couple of great games that will remain nameless (so as not to give away the keys to winning for future hires), before settling down for a discussion about goal setting. This involved explaining the S.M.A.R.T framework “Specific, Measurable, Agreed upon, Realistic, Timely” which we then all applied to our individual goals together the next morning. 

Having everyone share their goals out loud was a perfect capstone for the Summit. We now all know what it is we want to achieve as individuals, and how that will make us better as a company now, and in the future. I won’t list out our personal or company goals here, but if you stay tuned, they should be apparent in everything we do this year.

Here’s to our team and to 2013. Let’s do this!

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[Sometimes selfies are hard to do.]

*One teammate couldn’t make it due to some vacation time planned well in advance. He was with us in spirit.

    • #team
    • #shelby
    • #shelby.tv
    • #startups
    • #shelbysummit
    • #shelbysummit2013
  • 5 months ago
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Announcing #OnThisDay

At Shelby, we are working diligently to provide the best way for you to find and watch video. A big part of that is making your search for content not only relevant, but usable. 

When you do a search for a video, do you get video in return? No. Instead, you are given web pages with lists of links. Shelby is here to give you the seamless video experience that you want through our very own Shelby Search. 

In an initiative we call #OnThisDay, we will share the search results for specific events that happened “on this day” in history in a stream of video on Shelby for anyone to watch.

For example, #OnThisDay in 1643, Isaac Newton was born. To celebrate our homeboy’s birthday, we are dedicating our debut search query to Isaac and his contributions to physics.

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Check it out for yourself, and feel free to try a search of your own. Who knows what you’ll find next!

    • #onthisday
  • 5 months ago
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Chips Ahoy!

Can you say “coooookie?”

We are excited to announce that we are teaming up with one of the world’s most beloved brands - Chips Ahoy! - as part of the Mobile Futures Program run by Mondelez.   

Quick bit about Mobile Futures: Mondelez is partnering their major brands with startup companies to create and launch mobile pilots in just 90 days and Shelby is one of a handful of startups selected out of over 120 applicants. 

That means Shelby will be working closely with Chips Ahoy! to engage fans with their brand through social video discovery. The impressive part of the program is the speed with which Mondelez is moving and the entrepreneurial spirit they are fostering. That kind of momentum and energy is fantastic and will make this pilot a lot of fun.

It is great to see their team is also pumped. “The Chips Ahoy! team is thrilled to begin working with Shelby.tv as we look to enhance how we engage with our consumers through mobile and particularly social TV.” said Senior Brand Manager, Leslie Walker [via PR Newswire].

Stay tuned for some awesome Chips Ahoy! action on Shelby!

    • #cookies!
  • 5 months ago
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Meet Ian

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Another new guy at Shelby? You bet! Welcome Ian Perry to the team. He may be the rookie, but he’s no stranger to startups. Read on, check him out on Shelby - iperry.shelby.tv - and follow @iperry.

Hey, my name is Ian. I’m a senior at Cornell University studying information science and entrepreneurship. I’m the Foursquare campus ambassador at Cornell and I work with groups and departments across campus, such as University Communications, to help them integrate Foursquare into their social media plans. This past semester, I started the Cornell Social Media Club with the goal of helping students harness the power of social media in both their social and professional lives. I’m from the Philadelphia area, and in my spare time, I enjoy watching soccer, playing FIFA, skiing, and golfing.

I’ve worked with a few startups in the past, and am very excited to be at Shelby for the winter. I’m pumped to be part of such an awesome team that is reshaping television. To be part of something that is changing an entire industry is a unique and exciting opportunity. Everyone at Shelby is very passionate about what they do and comes from a different background, which makes for a really exciting environment and great company culture. The team is building an amazing product, and I look forward to helping the product grow. Shelby is unlike anywhere I’ve worked in the past, and I’m really definitely going to make the most of the opportunity to work here. While at Shelby, I’ll be working with two other awesome interns, Brendan and Frasher, to help bring Shelby to universities. It’s a great project, and I’m looking forward to learning as much as I can along the way.

I’m also looking forward to being part of the New York City tech startup scene. It’s such an exciting time to be here, and I plan on taking full advantage of all that the city has to offer. I’m especially looking forward to attending my first NY Tech Meetup and a class at General Assembly. I’ve never lived in a big city before, and I know that this winter will help me get a better idea of where I want to live after graduation.

    • #team Shelby
  • 5 months ago
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Meet Frasher

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We’re excited to officially welcome Frasher Ulaj to the team. Frasher’s been helping out remotely for a while, but it’s nice to have him in house full-time for the winter break. We asked Frasher to introduce himself. Read on, check him out on Shelby frash.shelby.tv and follow @frash.

I’m Frasher, a Junior at Babson College. Over the past few months, I’ve been hanging around the Shelby team working on some research figuring out what is going on the “video space” and the “future of television.”  Most of what I’ve found is that the time has come for viewers to control what to watch. It’s why Netflix and Hulu have been succeeding for the most part.

With people having varying schedules from one person to the next, the uniform “TV schedule” isn’t as effective as it used to be. And it’s important to keep in mind the power of video. The way we consume stories through videos connects us stronger than through other mediums. Think about the videos of the crisis in Syria you watched and how those affected you. Seeing is different from hearing or reading. It means more. Shelby enhances this experience by adding a personal connection, too (If you’re unfamiliar, Shelby takes the videos your friends share across Facebook, Twitter and Tumblr, and creates a personalized stream based on who shares what).

Now that Shelby.tv is in a beta, it’s time to get this thing out there. And I’ve signed up to work with Brendan and Ian to make sure people, sports teams, major brands, and anybody in between uses Shelby to consume, explore and share video. Get ready, because Shelby.tv team is reinventing video.

Reinvent video? That’s impossible and irrational!

But really, it’s perfectly possible. Many television shows are seeing short lived series lives. Television advertising spending has levelled off and even fallen in some cases. Now is the time to look forward and change the way that people interact with video.

After being part of several conversations with Reece and the Shelby team, it’s clear that this team sees this as more than a goal, but a mission. As a college kid unsure of his future, looking at my e-mail and seeing an article to the team that points to the changing of the video industry has me look forward to the unkown. The way this team is committed to changing the viewing habits of people excites me to join a team that’s taking on such a mission. With passion and excitement in everyday work comes success.

Over the next few months, Brendan, Ian and myself will begin to get Shelby out there and create a community. Sure, most will just say “if it’s a good product, it’ll catch on.” And that statement may hold some truth, but Shelby.tv has several tools that hold so much power and potential (ranging from hashtag rolls to a video radar). We are going to work with people to introduce the whole Shelby.tv ARSENAL! These tools will provide a wholesome and engaging video experience. Soon, we’ll all be taking advantage.

“Reinventing video.” It sounds like a crazy goal. But, I am excited to be part of it. Like Steve Jobs said, “The people who are crazy enough to think they can change the world, are the ones who do.” 

    • #team Shelby
  • 6 months ago
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PreviousNext

Last week, we hosted our first company hackathon, a.k.a. #hackShelby. The rules? Minimal. The results? Amazing. [Click through the slideshow above to see some pics.]

Doors officially opened at 7am Thursday morning, and right away teams got down to work. Brendan fueled everyone up with breakfast and a steady stream of coffee, and soon the energetic hum of creativity was palpable.

Almost everyone came into #hackShelby ready with ideas. We’re all smart, creative people, so ideas are plentiful around here, and often, we hack stuff up on the fly, but having two dedicated days with no other distractions, and a hard stop at 5pm Friday for demos made for an awesomely productive environment.

I won’t bore you with the detailed play-by-play. Instead, here are the teams, their hacks, and the results…

  • “Shelby Cam” byArthur - “Shelby Cam is an iPhone app that lets you record yourself and the world around you, and submit your creations to your personal Shelby roll with a Shelby.tv watermark.” 
  • “Shelby.tv Remote” by Henry, Chris, Vincent - “We built a launcher designed to simplify the Shelby.tv 10ft experience. And of course no TV channel can live without a remote! Shelby.tv Remote lets you change channels, skip videos, and even search for videos to throw up on your TV from your phone, tablet or computer!”
  • “Pop-up Shelby” by Josh, Mike - “Pop-up Shelby lets you add popup annotations to key moments of any video on your Shelby Roll while you are watching it, so you can display extra information or personal commentary when the video is shared.”
  • “Shelby Chat” by Dan - “Some conversations about video are better kept in your pocket.  Shelby Chat = texting + YouTube + privacy (in an iPhone app).”
  • “Shelby Studios” by Reece, Brendan - “We love video. Why not make our own? Shelby Studios installed a green screen, a blackboard, and a light kit so we can shoot our own videos, from product announcements to ping pong in space. And while we were at it, we cleaned up the office, too.”

At 5pm Friday, it was hands up, beers open, and to celebrate all the great work, we had some of our close friends here to enjoy the demos. To pick a winner, Every Shelby team member had 10 points to distribute however they pleased. For example, you could give 2 points to each hack, or all 10 points to one hack. In the end, every hack did well, but Pop-up Shelby won by a solid margin.

Here are the big winners post victory… 

We all loved the format, and are now committed to #hackShelby quarterly. Stay tuned!

P.S. - Sound fun? We’re hiring. 

  • 6 months ago
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#Election2012 Video Now Live at election2012.shelby.tv!

It’s Election Day!

This past few weeks, we’ve seen a bunch of great video about the election shared on Shelby. Today, we’ve taken all this coverage and wrapped it up into our new Elections roll at election2012.shelby.tv.

You’ll find video from the left, right, and everywhere in between. Whether you’re interested in healthy discourse or some good ol’ political satire, we think it’s worth watching. The coolest thing about it is that it’s entirely powered by community and constantly being updated throughout the day as more and more people are sharing and watching video.  

Check it out at election2012.shelby.tv and please don’t forget to exercise your right to vote today! 

—

via @chris.shelby.tv

    • #election 2012
    • #voting
    • #shelby
    • #tech
  • 7 months ago
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#Sandy Coverage and Relief

To all of our Shelby viewers and fans

What a week it was in NYC. We hope you are safe and well. For those affected by the hurricane, we send you our best wishes towards a speedy recovery.

This past week, Shelby viewers shared some incredible video of the storm, the aftermath, and the inspiring relief efforts. It’s pretty eye-opening to see.

So, we created a Hashtag Roll of video for #Sandy. It aggregates all the videos about Sandy that have been shared by viewers this past week. It also offers an easy way to help - we include a link to donate to Red Cross disaster relief right within Shelby.

We’re donating and we hope you do, too. 

Sincerely, 

Team Shelby

    • #hurricanesandy
    • #RedCross
    • #shelbytv
  • 7 months ago
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Introducing NerdFitness.tv!

We’re so excited to be working with our friend Steve Kamb at Nerd Fitness to produce NerdFitness.tv!

Check out Steve’s post below for more details…

It’s an exciting time to be a Nerd Fitness Rebel!

Our goal at Nerd Fitness is to eliminate every potential excuse you might have for not getting healthy.  We’ve covered how to eat right, how to work out, how to be more productive, how to walk, run, and hike, how to do a push up, how to do your first pull up…but we still get one issue above all others:

“I just can’t seem to get motivated!”

I hear ya.  Some days, you just don’t want to get out of bed.  Other days you come home from work and that couch looks MIGHTY cozy.  Another round of Halo or Modern Warfare 3 sounds way more enjoyable than exercising.

Which is why we’ve created our own freaking TV channel!

NerdFitness.TV is born!

Nerd Fitness TV

A few weeks back while traveling through New York City with my boy James Clear, I had a chance to sit down with my friends Reece and Chris atShelby.TV

They’ve created an awesome video platform that lets people watch and curate their own channel of the best video they find all around the web (content from YouTube, Hulu, ESPN, Vimeo, etc.).  It also gets smart about content you like and don’t like, showing you the stuff you need to see and getting you back to the real world so you can keep kicking ass.

The SECOND I saw what they were building, a light bulb went off in my head: “We need to have a Nerd Fitness TV channel with an epic motivational videos playing ALL the time.”

The guys at Shelby agreed, and thus – Nerd Fitness TV was born :)

When you visit NerdFitness.TV, you’ll see my personally selected list of motivational videos that will make you want to run through walls, do a million push ups, walk to Mordor, and exercise around the world.

Anytime you are EVER in need of motivation – visit NerdFitness.TV, watch a video or two, and then go have the workout of your life.  It’s guaranteed to add ten pounds to your squat and make your Spartan war cry 15% more epic.

The Next Steps

This is just the beginning.  We’re fortunate to be one of the first sites to partner with Shelby, so there are a handful of features that they’re in the process of implementing.

Over the next few months, you’ll see NerdFitness.TV evolve  in a few different ways.  I can’t hint too much about what’s coming, but I promise it will be cool. 

If you’re interested in getting and curating your own channel on Shelby, you can request an invite at http://Shelby.tv or email nerdfitness@shelby.tv for an invite.

If you happen to struggle with motivation, today you no longer have any excuses.  NerdFitness.TV – you’re welcome, Rebellion!

Leave a comment with your personal favorite motivational video or any features you’d love to see added to NerdFitness.TV, and the NF team and I will select the best ones to add to the channel!

And don’t forget, we’re just getting started.  

Nerd Fitness TV is going to rule. Hard.

-Steve


    • #getyour.tv
    • #shelby
    • #shelbytv
    • #futureOfTV
    • #nerdfitness
  • 7 months ago
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Shelby Genius

artsabintsev:

Hi everyone,

I’ve been jamming away on multiple projects since joining Shelby.tv in April. One of these projects, Shelby Genius, was just released. 

In a nutshell, Genius can be thought of as a ‘Pandora for Video’. You type in a query, and Genius returns videos that are popular right now and related to your query (we have tons of data and algorithms that determine these pieces of information). 

Notable features in Genius: 

  • Continuous playback: Once a video ends, the next one starts
  • Don’t like the video you chose? Tap the screen and click the previous/next buttons to load a new video
  • AirPlay Support: Hook it up to your Apple TV, and stream TV shows, clips, music videos, movies, straight to your big screen
  • Remote Control Playback: After choosing a movie, double tap on the home button, swipe to the right in the task menu at the bottom of the phone and use the controls there to play/pause, and load the next/previous videos
  • Share the video: Twitter, Facebook and Email.

An iPad and iPhone 5 version will be out real soon! Also, checkout some more awesome posts about Shelby Genius.

  • Tech Crunch
  • Shelby Blog
  • Shelby Dev Blog
  • 8 months ago > artsabintsev
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Introducing Shelby Genius on iOS

Shelby Genius is available today in the iOS App Store! Download it here.

While in the midst of building the next generation of Shelby, we learned that YouTube would no longer be a core app in iOS6. We knew YouTube would inevitably fill that void with their own app, but we had an idea that was too fun to pass up, so our iOS dev Arthur hacked it together in a couple weeks. Using a piece of the Shelby platform that hasn’t yet seen the light of day, we’re pretty excited to announce Shelby Genius.

Shelby Genius is search + serendipity. On iOS, we built Genius to be a very simple app. It supports searches across YouTube, Vimeo and Dailymotion and returns a list of results that serendipitously includes results from Shelby’s video graph.  

We have to admit it’s pretty fun searching for random stuff (see our list above), and seeing what Genius thinks, but we’re even more excited about some of the tech under the hood. In particular, the Genius app supports background streaming to AirPlay and continuous playback of video.

What does this mean to the average user? Run a Genius search for your favorite band, start playing video and send it to your AppleTV via airplay. Now start using another app on your phone - you’ll notice that Genius video keeps playing on your TV in the background. When the video is done, the next video in the results will start playing.

Though it’s just the result of a quick hack, we’re excited to ship it and potentially use more of Genius in other places within Shelby.

You can download it here and let us know what Genius searches you love!

    • #ShelbyTV
    • #iOS
    • #iOS6
    • #shelby
    • #video
  • 8 months ago
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Rewarding Work

[original post by danspinosa here]

What makes you kick ass on a project?  I mean, really f*****g blow the doors off.  It’s motivation.  No tricks needed.  When you’re doing rewarding work and have intrinsic motivation, you will blow it out of the water.  Scott Adams wrote an interesting post on the subject…

http://dilbert.com/blog/entry/rewarding_work/

…which I forwarded on to my team.

At Shelby, we’re not building the first personal computers or machines that can restart a human heart.  We work with video, a medium the average American spends > 33 hours/week watching.

But before video, printed word, or even spoken language we were a social species, sharing our collective knowledge around the fire.  As individuals with great technological capabilities, incredible quality of life, and so many freedoms, we owe a great deal to the rest of our species, particularly those who came before us.  Because we are social we have excelled.

The way our species tells stories is changing - for better or for worse - and we have an opportunity to lead that change.  There is no doubt that at Shelby, we can change the world.  Every single thing that each of us do will be a part of that legacy.  From an entire app, like [not yet released], to the finer features that users will only see once, like onboarding or choosing an avatar, our actions will imbue our products, our community, and our company with excellence and pride in craftsmanship.

Onward.

    • #shelbytv
    • #work
    • #startups
  • 8 months ago > danspinosa
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Tisch, TechStars, and What’s Next?

I first met David Tisch two years ago under the premise that he is an up and coming angel investor who liked sports. At the time, I was pitching our first company HomeField - a video platform for coaches, athletes, and fans. 

Going in, I thought this is a no-brainer. Coming out, however, I had a very different thought… “TechStars is coming to NYC? …and we should apply?”

Despite feeling that we were too late-stage (we weren’t), we applied and I started emailing Tisch… And I quickly realized that he never sleeps, that answering emails from young companies at odd hours of the night was a crucially important first step in proving that he could make a dent in the universe with TechStars NYC, that he knows the history of every startup ever, and that Tisch has a passion for entrepreneurship that was rare.

Months later, we were one of Tisch’s chosen 11 for the first class. I later learned that we were numerically ranked lower than that and Tisch made a judgment call that was hugely important to us.

From the start, Tisch was extremely hard on us. He told us when we sucked… and to be fair, we did. He was critical to a point of no return, but it was because he cared deeply about us - as founders, as a company, and as TechStars - and this helped us successfully raise capital, grow our team, and start down our path to building a great company.

Since then, we have seen three stellar classes of TechStars in NYC and I am proud to be a part of a vibrant, growing, ecosystem of excellent people and companies.

So given today’s news that Tisch is transitioning away from his role as MD at TechStars, I’ve got a few thoughts.

  1. Firstly, thank you to Tisch, not just for accepting us and helping us, not for being a great mentor and friend, but for what you’ve accomplished with TechStars as a whole in the past two years.
  2. TechStars will be fine. The model is strong and the community is stronger.
  3. Who will fill Tisch’s shoes at TechStars? I honestly have no idea. I only hope they bring the same passion, knowledge, and special sauce that NYC deserves.
  4. What will Tisch do? No idea there either. He’s a prolific angel investor with epic deal-flow, he’s a product fanatic who obsesses over the details, and he’s a literal walking encyclopedia of startup knowledge. Who knows what he can do with his skill set and network, but I know I’ll be paying attention.
    • #techstars
    • #david tisch
  • 10 months ago > reecepacheco
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Q:I'm interested in finding out more about your "video card"... how did you come up with it? How's it different than what's on YouTube?

Anonymous

Thanks for the question! Our video card is centered around the idea that the best video experience for our users is also the most personal experience. This means the video card should have information about who is enjoying a video and how they’re interacting with it it, rather than more impersonal information like number of views or a stream of comments from people you don’t know.

    • #video card
    • #shelby
    • #design
  • 10 months ago
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Another Techstars Boulder Demo Day has arrived. Good luck to everyone presenting today — we’ll be rooting for you!
Check out the companies:
VerbalizeIT - http://www.verbalizeit.com
RollSale - http://www.rollsale.com
DigitalOcean - http://www.digitalocean.com
27Perry - http://www.27perry.com
DealAngel - http://www.dealangel.com
Roximity - http://www.roximity.com
BirdBox - http://birdbox.com
SalesLoft - http://www.salesloft.com
MobiPlug - http://www.mobiplug.co
PivotDesk - http://www.pivotdesk.com
Ubooly - http://www.ubooly.com
Pop-upView Separately

Another Techstars Boulder Demo Day has arrived. Good luck to everyone presenting today — we’ll be rooting for you!

Check out the companies:

VerbalizeIT - http://www.verbalizeit.com

RollSale - http://www.rollsale.com

DigitalOcean - http://www.digitalocean.com

27Perry - http://www.27perry.com

DealAngel - http://www.dealangel.com

Roximity - http://www.roximity.com

BirdBox - http://birdbox.com

SalesLoft - http://www.salesloft.com

MobiPlug - http://www.mobiplug.co

PivotDesk - http://www.pivotdesk.com

Ubooly - http://www.ubooly.com

    • #boulder
    • #demo day
    • #entrepreneurship
    • #techstars
    • #verbalizeit
    • #rollsale
    • #tsdemoday
    • #digitalocean
    • #27perry
    • #dealangel
    • #roximity
    • #birdbox
    • #salesloft
    • #mobiplug
    • #pivotdesk
    • #ubooly
  • 10 months ago
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